Our Services

  • 01/ Brand Strategy

  • We shape your brand’s strategic foundation—clarifying its unique value proposition, personality, and voice to align your team and connect with the right audience.

  • Research & Insights
    Brand audit, stakeholder interviews, SWOT analysis, and 4Cs insights.

    Brand Foundations
    Mission, vision, values, purpose, and archetype.

    Positioning & Messaging
    Audience personas, messaging frameworks, and brand voice guidelines.

    Architecture & Naming
    Portfolio strategy and naming conventions.

  • 02/ Visual Identity

  • We create bold, scalable identities that express your strategy visually—so your brand stands out and stands for something.

  • Identity & Design Systems
    Logos, colors, typography, and comprehensive brand guidelines.

    Branded Experiences
    Packaging, merchandise, collateral, event branding, and other physical touchpoints.

    Motion & Storytelling
    Video concepts, photography direction, and animation graphics.

  • 03/ Activation

  • We bring your brand to life across every touchpoint—translating strategy and design into digital, social, and experiential moments. From launch plans to content systems, we help you show up with precision and coherence, everywhere it matters.

  • Go-to-Market Strategy
    Launch and implementation plans that align internal teams and external channels for maximum impact.

    Digital & Social Systems
    Website direction, content playbooks, and social guidelines that extend your identity seamlessly across platforms.

    CRM & Engagement Tools
    HubSpot setup, campaign planning, and retention strategies to support ongoing brand growth and lead nurturing.

  • 04/ Presentations

  • We craft decks that persuade, shaping complex ideas into clear, compelling stories for investors, partners, and teams. These presentations turn information into influence, so you can win buy-in and close deals with confidence.

  • Insight & Strategy
    Narrative structure development, market/context research, and storytelling logic.

    Content Development
    Messaging, copywriting, and presenter scripting for a compelling delivery.

    Design & Delivery
    Cohesive slide design and presenter coaching to maximize impact.

  • 05/ Coaching & Workshops

  • Through hands-on workshops and 1:1 coaching, we help you and your team expand your knowledge, sharpen your message, and communicate with clarity and conviction.

  • Your Brand is an Iceberg
    Go deeper into what drives brand value.

    Secrets to a Winning Pitch
    Master the art of persuasion and storytelling.

    Building a Killer Marketing Plan
    Create strategies that drive results.

Not sure where to start?

Not sure where to start?

06/ Brand Therapy

Our two-hour Brand Therapy session is designed to help you get unstuck, pinpoint what’s in the way, surface key challenges, and define clear next steps for clarity and growth.

Two men in business attire having a discussion in an office setting, looking at documents together.

Frequently Asked Questions

  • We’re industry-agnostic but experience-rich. We’ve worked with clients in healthcare, education, logistics, nonprofit, professional services, consumer goods, and more. Our process is designed to uncover what makes your brand distinct—regardless of category.

  • Both. Some clients bring us in for high-impact brand interventions, such as a strategy sprint, pitch deck, or brand refresh. Others partner with us long-term to evolve their brand over time. We tailor our scope to your goals, bandwidth, and growth stage.

  • We lead with strategy—because without it, design is just decoration. Our work is rooted in clarity, insight, and business impact.

    Unlike traditional agencies, we’re intentionally small, so the same experts who shape your strategy are the ones executing it. No handoffs. No middle layers. Just sharp, senior thinking applied directly to your brand, backed by decades of global experience, and delivered with a hands-on, personal approach.

  • Both. We’re a bilingual team fluent in English and Spanish, and we regularly develop brand strategies, messaging, and creative assets in both languages, sometimes simultaneously. This enables us to serve clients across Puerto Rico, Latin America, and the United States with cultural and linguistic sensitivity.

  • Not quite. We’re a brand consultancy. That means we focus on the foundational strategy that informs all your marketing and communication efforts—namely, who you are, what you stand for, and how you present yourself. We don’t run ad campaigns or manage media buys, but we partner with internal teams or agencies who do.

  • We work with founders, leadership teams, and marketing directors across industries who are navigating change—launching something new, rebranding, scaling, or realigning their business. Most of our clients are purpose-driven organizations looking for clarity, cohesion, and standout storytelling.

( Email )

hello@bennett-co.com

( Phone )

917-703-3384

( Location )

San Juan, PR